Poof vs QuickBooks
Both platforms handle core bookkeeping. Poof is one plan at $79/mo — 44% less than the $140/mo QuickBooks Plus tier that carries job costing and budgets — with AI automation QuickBooks doesn't offer at any tier.
Poof
50% off for your first 3 months, then $79/mo. All features included.
- 110 features included
- AI transaction categorization
- Built-in AI assistant
- 30-day free trial
QuickBooks Plus
The tier that carries job costing and budgets. Up 22% on August 1, 2026 — from $115.
- Core bookkeeping + project tracking
- No built-in AI assistant
- No AI budgeting or cash flow forecasting
- Team roles and audit logs need Advanced ($340/mo)
Why we compare against Plus, not Simple Start
QuickBooks Simple Start is $38/mo, and it is the number every comparison page reaches for. But it is single-user, with no team roles, no budgets, and a fraction of the reporting — a business that needs what Poof does can't run on it. Plus, at $140/mo, is the tier that actually matches this feature set. That is the honest comparison, and it is the one where the numbers favor Poof:
- •$79 flat vs $140. Poof is 44% cheaper — and adds the AI assistant, budgeting, forecasting, and per-job labor allocation that Plus doesn't have at any price.
- •Roles and audit logging are Advanced-tier at QuickBooks. Poof's 5 roles, 26 granular permissions, and SOC 2 audit logging with PII masking are included — QuickBooks puts that class of capability on its $340/mo plan.
- •Intuit raised prices on August 1, 2026. Plus went from $115 to $140 (+22%) and Advanced from $275 to $340 (+24%), with no new capability attached. Poof is $79, flat, everything included.
Feature-by-Feature Comparison
| Feature | Poof | QuickBooks |
|---|---|---|
| AI & Automation | ||
| AI Transaction Categorization | ||
| Built-in AI Assistant (Poof) | ||
| Auto Chart of Accounts Generation | ||
| AI Recurring Charge Detection | ||
| Receipt Scanning & OCR (with duplicate detection) | ||
| Smart Transaction Matching | ||
| AI Budget & Forecast Generation | ||
| AI Depreciation & Recurring Entry Setup | ||
| Budgeting & Forecasting | ||
| AI-Powered Budget Creation | ||
| Budget Overview & Status Tracking | ||
| Budget vs Actual Variance Dashboard | ||
| AI Cash Flow Forecasting (12-month) | ||
| Budget Alerts | ||
| Core Bookkeeping | ||
| Invoicing & Credit Notes | ||
| Estimates with One-Click Invoice Conversion | ||
| Recurring Invoices with Auto-Send | ||
| Automated Invoice Follow-ups | ||
| Expense Tracking & Receipt Uploads | ||
| Bill & Vendor Management | ||
| Double-Entry Accounting | ||
| Bank Reconciliation | ||
| Auto-Reconciliation | ||
| Accrual & Cash Basis Toggle | ||
| Recurring Journal Entry Templates | ||
| Transaction Approval Workflows | ||
| Banking & Reports | ||
| Bank Connection (Plaid) | ||
| Bank Statement Import (CSV/PDF) | ||
| Bank Statement PDF Import via AI Chat | ||
| 13 Financial Reports | ||
| Report Drill-Down (Click to See Journal Entries) | ||
| Shareable Report URLs | ||
| Scheduled Report Delivery (Email, PDF/CSV) | ||
| Security & Team | ||
| Team Roles (5 roles, 26 permissions) | ||
| Audit Logs with PII Masking | ||
| Two-Factor Auth (TOTP) | ||
| Productivity & UX | ||
| Personalized Dashboard with AI Daily Briefing | ||
| Command Bar (Cmd+K) | ||
| AI Chat Folders & Multi-Session Conversations | ||
| Simple, Flat Pricing (from $39.50/mo) | ||
| Job Costing & Close | ||
| Job Costing & Per-Job Profitability | ||
| Per-Job Labor Allocation | ||
| Financing Gross-Up (Dealer Fees Costed to the Job) | ||
| Peer Benchmarks on the Per-Job P&L | ||
| Period Close & Locking with Tie-Out Checks | ||
| AI Close Narrative | ||
| Customer Deposits Held as a Liability, Released to the Job on Completion | ||
| Prepaid Maintenance Plans Earned Per Completed Visit | ||
| AI Phone Receptionist + Dispatch (managed service) | ||
| Field Service & Job Handoff | ||
| Technician Field Link (no account, no app install) | ||
| Arrival Tracking (on-my-way, arrived, completed) | ||
| Field Report & Equipment on File (per address) | ||
| Jobsite Photos, Opted In Per Photo | ||
| Parts & Labor Logged in the Field | ||
| Invoice Drafted From the Completed Visit | ||
| Trade-Format Invoice (diagnosis, work performed, warranty) | ||
| A Completed Service Call Becomes a Job | ||
| Office Review of the Field Report Before Send | ||
| Even Work Distribution Across Technicians | ||
| Unassigned-Job Escalation Before Start Time | ||
Compared against QuickBooks Online Plus at $140/mo — the plan that matches Poof's capability set. QuickBooks list prices as of August 2026, following Intuit's August 1, 2026 increase: Simple Start $38, Essentials $85, Plus $140, Advanced $340. Features and pricing may vary; re-check before relying on these figures. A cross in the QuickBooks column means the capability is not built in: deposit release and per-visit plan revenue, for example, are manual journal entries there.
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See the difference AI bookkeeping makes. One plan, 110 features, no tier to grow into.